Marketing Analytics

Data Analysis
Information is obtained from accurate data. Data quality is therefore crucial for accurate analyses.
Quantitative data ·
· Historical data
· Numbers (sales, demographics, etc.)
· Records (database, logs,...)
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Qualitative Data
Our dedicated team collects feedback to improve our offering.
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2. Understanding the customer
What do your customers think? Testing phases are essential to guarantee a high-quality customer experience in every respect.
Understanding users and their behaviour Ensuring a high-quality user experience
- Response times are consistent
- Actions are clear and understandable




BENEFITS
Accuracy
Confidentiality
Expertise
Performance
Simplicity
Economical

Dedicated team
External team
Consultants
Data analysts
Sales representatives
Remote work
Customer relations and support
Foire
Aux
Questions
Strategyks mainly offers data analysis consultancy customer-oriented, including a functional analysis of the product, and the improvement of customer experience through usability tests.
Strategyks provides an outsourced team of experienced customer data analysts who can collect customer data, process it in order to identify trends and guide your sales team towards the best strategies.
We can mobilize between 5 and 100 people and 100+ for software performance testing. However, the teams and the location are chosen according to the client's workload. For usability tests, we prefer remote teams,
Our offices are in Abidjan - Dakar and very soon in Paris. For a project, we rent an additional workspace in case of need for additional people in the team.
For any questions you can contact us at contact@strategyks.com. Also to the telephone contacts in the section Contacts.
Marketing Analytics
Deciphering data to reveal hidden trends, understand consumer behaviour and guide customers towards satisfaction.
Every insight is a key to improving the product and boosting sales.
Benefits
Precision
Improving customer offer and product
Accurate insights to better understand customer data
Reliable user testsResults (screenshots, videos)
Mixed team: experts and beginners - Real-life experience
Technical support and testing team

Our Mission
Provide accurate data to facilitate customer understanding and the decision-making process.
We also ensure that the end customer has the best possible digital experience. Ensuring flexibility in adapting to customer needs.

Our
Philosophy
The customer at the heart of the process: Commitment to a successful customer experience.
Continuous innovation: Constantly seeking new ways to create value for our customers.
Agility and adaptability: Quickly adapting to market changes and evolving customer needs.
